Insight conducts focus group research to discover how prospective jurors view your case, help develop themes, and learn what facts drive damages - and why.
Insight can debrief focus group research with clients and draft case specific memorandum to: discover what you need to learn in voir dire, improve your opening statement, determine the best order of evidence, discover what jurors think of your evidence/witnesses, and ensure your preparation is unrivaled.
We do all of the work of recruiting and organizing so you can show up and either conduct your own focus group, or simply observe as we carefully extract what is important to prospective jurors. Our systems save you valuable time and resources so you can focus on the important stuff!